Asia's largest and the world's second largest professional manufacturer of coaxial communication cables

On the morning of January 16, a ceremony was held at Zhuhai Hansheng Science and Technology Co., Ltd. to mark the granting of export exemption qualification for Hansheng brand 7/8″ and 7/8″ ultra-flexible coaxial cables. Wei Chuanzhong, Vice Minister of the State Administration for Market Regulation, personally presented the "export exemption" certificate and plaque to Shou Weichun, Chairman of Hansheng Company. Major leaders of Zhuhai City, Chen Bowen, Director of the Zhuhai Entry-Exit Inspection and Quarantine Bureau, and relevant department heads from the State Administration for Market Regulation witnessed this historic moment. Hansheng Company has thus officially obtained the "golden passport" for its products to enter the international market, marking another top honor following its achievement of the 2008 Zhuhai Science and Technology Outstanding Contribution Award last month.

A leader in the cable industry, Hansheng wins export exemption ”

"Export exemption" is an important measure implemented by the State Administration for Market Regulation to encourage the export of high-quality products and enhance the competitiveness of Chinese goods and enterprises in the international market. It is also the highest quality honor bestowed by the state on exporting enterprises. Enterprises that obtain exemption qualifications generally enjoy high quality reputation, brand awareness, and product market competitiveness in the international market. Export exemption enterprises represent the international image of "Made in China".

"It's equivalent to guaranteeing product quality with the national reputation. Therefore, the state has the strictest requirements, highest standards, and tightest control over export exemption enterprises." According to relevant industry insiders, to obtain "export exemption" qualification, enterprises need to "pass five hurdles and overcome six obstacles." First, they must obtain application qualifications, then pass the pre-examination and initial examination of the municipal and provincial entry-exit inspection and quarantine bureaus, and finally pass the final examination of the State Administration for Market Regulation.

In the more than 10 years since the implementation of this measure, only a handful of enterprises nationwide have obtained "export exemption" qualifications. After a rigorous examination process, Hansheng finally received this honor, which belongs to the company, Zhuhai, and the nation. In the same industry, only the most representative and powerful enterprises are eligible for this honor. Hansheng's achievement with two products sets a leading example for the entire cable industry.

At the award ceremony, Chairman Shou Weichun expressed his sincere gratitude to the national quality inspection departments at all levels, believing that this is a testament to the state's full trust and high affirmation of Hansheng's product quality, proving Hansheng's quality control capabilities. At the same time, he believes that obtaining export exemption qualification is not only an honor but also a responsibility, and a continuous one. He stated that Hansheng will take this as an opportunity to promote independent innovation, scientific development, and increase the export of its own brands, striving to make "Hansheng manufacturing" a globally renowned "gold-quality business card".

Shou Weichun proudly said: "This is the first batch of exemption certificates issued by the state in this period. This is also to tell the whole country and the world that we want to change the world's perception of 'Made in China' to 'Created in China,' and declare China's strength to the world. We will never let the country down and will always adhere to making first-class products and being a first-class enterprise!"

The Secret to Success: Three Treasures—Technological Innovation, Independent Brands, and Hard Work

Industry analysts believe that Hansheng's successful acquisition of "export exemption" qualification is key to its adherence to the core strategy of "quality leadership," relying on the three winning treasures of "technological innovation, independent brands, and hard work".

In June 1997, Hansheng Company became the first in the industry to pass ISO9002 international certification, and its products have consistently ranked among the top in national quality assessments for several years. In January 2002, Hansheng successfully passed ISO9001:2000 certification. Just one year later, in January 2003, Hansheng Company successfully passed the international dual certification of ISO14001 environmental standards and OHSAS18001 occupational health and safety standards, becoming the first in the industry and Zhuhai to establish a comprehensive management system. The sound management system and excellent product quality have won Hansheng Cable the "exemption" for export.

After more than 20 years of pioneering and innovation, Hansheng has successively developed high-tech products such as physically foamed coaxial cables, access network coaxial cables, 3G low-loss feeders, and leaky cables, which are sold throughout China and exported to more than 80 countries and regions worldwide. It has become the largest manufacturer of coaxial communication cables in Asia and the second largest in the world.

Ten years ago, the Chinese high-end radio frequency cable market was completely dominated by foreign manufacturers such as American ANDREW. Due to limited domestic technology levels, domestic users such as China Mobile could only purchase such products from foreign manufacturers. When foreigners learned that Hansheng was going to develop this project, they declared, "You can't do it, just buy it from us…" With a breath of determination, they honed their skills for ten years. Today, high-end radio frequency cables produced by Hansheng and domestic manufacturers have completely occupied the domestic market, completely shattering the foreigners' claims and fulfilling the long-cherished wish of the Chinese people.

On December 29, 2009, Zhuhai City held another science and technology awards ceremony, and Zhuhai Hansheng Science and Technology Co., Ltd. won the 2008 Zhuhai Science and Technology Outstanding Contribution Award.

This award is the highest award granted by Zhuhai City, representing the city's technological level. Gan Lin, Secretary of the Zhuhai Municipal Committee, and other leaders presented awards to the winners. Hansheng's award marks that the company's research and production technology for 3G low-loss feeders has reached the international advanced level. Currently, Hansheng Company, together with other domestic counterparts, has increased the market share of 3G low-loss cables in China to 100%, changing the phenomenon of complete foreign market monopoly.

"This is the third time I've been on the stage to receive the city's science and technology award. Compared to the first award in 1992, this time we have used technological progress to promote the development of industrial annual output value by more than 200 times, which fully proves that technology is the primary productive force." Shou Weichun, Chairman of Zhuhai Hansheng Science and Technology Co., Ltd., who once again stood on the award stage, felt deeply emotional.

Accelerating Internationalization: Hansheng Embarks on a Global Development Path

In the face of fierce market competition and fluctuating domestic and international economic conditions, Hansheng formulated a three-year technological innovation and development plan, adjusted its economic structure, and strived to implement "two improvements" - upgrading technology to internationally advanced levels; upgrading the market to the high-end international field. Domestically, Hansheng has become the largest supplier of coaxial cables to companies such as China Mobile, China Unicom, China Telecom, Huawei, and ZTE; internationally, Hansheng has obtained certifications from world-renowned operators such as Motorola, Nokia-Siemens, and Vodafone UK; Hansheng's newly developed leaky cables have been widely used in high-speed rail, subways, and tunnels, and have been successfully adopted for the Swiss Alpine Tunnel. In response to a significant decline in demand from the European and American markets, Hansheng has increased its efforts to develop new markets in the Middle East and Southeast Asia, which have been less affected by the financial crisis. At the same time, through the company's long-term market foundation accumulation and continuous technological upgrades, quality improvements, and services, it continuously expands new international markets and high-end customers, increasing order share.

Hansheng's 2009 results were satisfactory, with annual sales reaching 2.4 billion yuan, a year-on-year increase of 20%, and an output value increase of 65%.

In fact, Hansheng's excellent product quality and internationally leading technology have earned the widespread trust of global consumers, and its unique strategy for expanding overseas markets and the continuous rapid growth of its export volume have always attracted industry attention.

"Export exemption" is known as the "golden passport" for Chinese export goods. Within the validity period of the certificate, enterprises only need to submit valid exemption certificates, foreign trade contracts, and factory product qualification certificates to the inspection and quarantine department for review before directly handling release procedures,免收检验费, and significantly improving customs clearance speed.

Shou Weichun stated: "This is a breakthrough achievement, a milestone progress. It not only saves costs for the company, but more importantly, enhances Hansheng's brand influence and credibility in overseas markets, accelerating Hansheng's internationalization process and propelling Hansheng onto the path of true global development."

Shou Weichun didn't have time to enjoy the joy of this victory before diving into the next battle. As the helmsman of Hansheng, this nearly 70-year-old private entrepreneur seems tireless. The energetic Shou Weichun said with a smile: "At this rate of development, we should be able to surpass foreign counterparts and strive to become the global industry champion." Hansheng is sprinting towards becoming the industry leader.

——Excerpt from January 19, 2010, Southern Daily