In 2009, sales increased by 20% year-on-year, the company obtained export exemption qualification from the State Administration of Quality Supervision, Inspection and Quarantine, and was named a "National Advanced Unit in Enterprise Culture Construction" and a "Second Batch of Independent Innovation Enterprises in Guangdong Province"...

Since 2009, Zhuhai Hansheng Science & Technology Co., Ltd. has actively responded to the crisis, bucking the trend and achieving significant growth in production, sales, tax revenue, and profits. Although exports decreased compared to 2008, Hansheng's international business performance still leads the industry.

Zhuhai Hansheng Science & Technology Co., Ltd. is China's largest professional manufacturer of radio frequency coaxial cables, with products sold throughout China and exported to 44 countries and regions. In 2008, sales revenue reached 2.1 billion yuan, a year-on-year increase of 41%, with exports reaching US$141 million, a year-on-year increase of 36%.

In the view of Shou Weichun, Chairman of Hansheng Technology, all of this is inseparable from the guidance of the scientific development concept and Hansheng's three magic weapons— technological innovation, independent brands, and hard work.

On April 2, 2009, Wang Yang, member of the Political Bureau of the CPC Central Committee and Secretary of the Guangdong Provincial Committee, inspected Hansheng and fully affirmed Hansheng's commitment to technological innovation, independent branding, and hard work.

At the 2009 Guangdong Provincial Committee and Provincial Government Pearl River Delta (Zhuhai) on-site meeting, Shou Weichun, who is nearly 70 years old but still passionate and energetic, was hailed as an outstanding representative of the Zhuhai spirit. In 24 years, Hansheng Technology has grown from a 9-square-meter house to become Asia's largest and the world's second-largest coaxial cable manufacturer, having traveled an extraordinary path.

"How many times can one strive in life? One can live a peaceful and quiet retirement, or one can end their life in a glorious way. I prefer the latter." said Shou Weichun.

Building a Technological Development Engine

"What foreigners can do, but Chinese cannot, these things have to be taught by foreigners, which is impossible. We have to rely on self-reliance and hard work." Shou Weichun, who has been associated with technology for decades, clearly recognizes that only by relying on the power of technology can we occupy a place in the fiercely competitive market.

Based on this philosophy, Shou Weichun, together with researchers, has overcome one technological hurdle after another, from the lotus-shaped cable developed in the late 1980s to the physical high-foam coaxial cable in 1995, from 50-ohm coaxial cables to today's world-leading 3G feeder cables.

Hansheng, which initially only engaged in OEM production, established its own brand through technology and became famous for its superior technology. In 2008, it ranked among the top in the cable bidding of China Telecom, China Mobile, China Unicom, Huawei, and ZTE, achieving the remarkable result of being the number one in domestic market share.

After the outbreak of the international financial crisis, Shou Weichun led Hansheng Technology to increase its investment in technology. The company formulated a three-year technological innovation and development plan, adjusted its economic structure, and strived to implement two improvements—upgrading technology to the international advanced level and upgrading the market to the international high-end field.

In the face of the severe economic situation, Hansheng Technology invested an additional 100 million yuan in new product development and implemented each task according to the "Three-Year Technological Innovation Development Plan." It further leveraged and improved the company's role as the Guangdong Provincial Engineering Technology Research Center for Communication Coaxial Cables, deepened the research and development approach of combining production, academia, and research, and achieved international advanced levels in 3G and other high-end new product research. In 2009, Hansheng's "Low-loss feeder for 3G" won the Zhuhai Municipal Science and Technology Progress Outstanding Contribution Award.

There are no shortcuts on the road to innovation. Liu Zhe, from the Technology Department of Zhuhai Hansheng Science & Technology Co., Ltd., said that the difficulty lies in what we should do after failure. When we fail again, how can we find a breakthrough in the shortest time? It may take others one or two years to find a breakthrough, but we can find it in the shortest time, maybe in just a few months, and then solve it.

Currently, in the domestic market, Hansheng Technology has become the largest supplier of coaxial communication cables to China Mobile, China Unicom, China Telecom, Huawei, and ZTE; in the international market, Hansheng Technology has passed the certification of world-renowned operators such as Motorola, Nokia-Siemens, Vodafone UK, and Telefonica Spain, becoming a supplier to international top-tier operators such as Vodafone UK and Deutsche Telekom, and major equipment manufacturers such as Motorola, Nokia, and Siemens, entering the international supply chain and achieving a pleasing situation of equal market share in both international and domestic markets.

It is worth mentioning that in 2008, Hansheng Company achieved that the export value of its own brand products accounted for 50% of the total export value, and the domestic market achieved 100% of its own brand.

It is understood that Hansheng's newly developed leakage cables have been widely used in high-speed rail, subways, and tunnels. The simulation and simulation testing system independently developed by Hansheng engineers has reached the international leading level, with a testing accuracy ten times higher than the international advanced level, providing a higher platform for the further research and development of leakage cables, and has won great attention from domestic and foreign peers. The product has been successfully adopted by the Swiss high-speed rail Alpine tunnel.

In January 2009, the state issued 3G licenses, and Hansheng Technology's independently developed 3G feeder cables won the company a huge market share, with products in short supply.

Shou Weichun told reporters that after the completion of the new 70,000-square-meter factory building, the company plans to build a research building in the Lanpu Industrial Park and continue to increase its efforts in technological innovation, making Hansheng, a national brand, truly the leader in the world's coaxial cable industry.

"As a Communist Party member, I have the responsibility to make this cause bigger and stronger, surpassing international advanced levels. We will not stop, we will continue to move forward." said Shou Weichun.

Corporate culture is also a productive force

“Hansheng's experience has set a benchmark; Hansheng's development is full of vitality; Hansheng's future is full of hope. We believe that under the guidance of corporate culture concepts such as 'If you don't dedicate, I don't dedicate, who will dedicate? If you take, I take, from whom do we take?' and 'With full enthusiasm, strive to be among the best, build socialism with Chinese characteristics quickly, well, economically, and efficiently', Hansheng Company will surely continue to grow stronger and achieve greater success.” In 2009, Zhong Shijian, deputy secretary of the Zhuhai Municipal Committee and mayor, wrote this in a letter to Hansheng Company.

Although Hansheng Technology is a joint-stock enterprise mainly based on private capital, during the interview, the reporter saw slogans such as "Carry forward the spirit of the Red Army's 25,000-mile Long March", "Sound the call for large-scale production", and "If you don't dedicate, I don't dedicate, who will dedicate? If you take, I take, from whom do we take?" everywhere in the company.

It is precisely by placing Party building work and corporate culture in an important position that the harmonious flowers of Hansheng Technology have blossomed everywhere. In 2006, the Organization Department of the CPC Central Committee awarded the Hansheng Party Committee the title of "National Advanced Grassroots Party Organization", the first of its kind among non-public enterprises in Guangdong Province.

In 1985, when Hansheng was founded, a party group was established with only three Party members. Now, with the development of the enterprise, Hansheng has more than 140 Party members. Hansheng Technology has always regarded talent cultivation as a strategic project to enhance the company's core competitiveness, investing a large amount of manpower and financial resources, cultivating backbones into Party members, and forging Party members into role models. Every Hansheng employee is proud to become a Party member.

Hansheng Technology has a dedicated Party member activity room and regularly organizes training and ideological exchanges. In 2009, the Hansheng Party Committee strengthened Party's ideological and political education in conjunction with three major celebrations; through the "July 1st" celebration, popularized Party history education, organized Party class study sessions; "October 1st" celebration, carried out patriotic education, held a large-scale red song concert, held symposiums, carried out reading activities, and held ideological exchange meetings; the 10th anniversary of Macao's return to China, held military training, and strengthened the sense of competition.

"After becoming a Party member, I feel proud, I feel honored, I think this is the company's recognition of me, I live here very peacefully and fully." said Kuang Tao, a Party member of the Statistics Department of Zhuhai Hansheng Technology Co., Ltd.

In 2009, Hansheng Technology increased the intensity of Party building work, expanded the ranks of Party members, improved the Party's organizations at all levels, developed advanced elements among workers as Party members, and planted the red flag in every work team. At the same time, Hansheng Technology organized its cadres and employees to earnestly study the various guidelines, policies, and documents of the CPC Central Committee.

Xiao Yurong, the Party secretary of the Hansheng Technology logistics branch and financial manager, said that the older generation of entrepreneurs, led by President Shou, were themselves Communist Party members, and they regarded Party work as a lifeline of the enterprise.

Under the leadership of Shou Weichun, chairman and Party secretary of Hansheng Technology, the Party organization has become the "locomotive" that mobilizes all positive factors and the "backbone" trusted by employees.

Shou Weichun, chairman and Party secretary of Hansheng Technology, said: "Party building work is the soul of all our work. We have a slogan: The Party committee provides escort, and the economy develops healthily. Our Party building work mainly focuses on two aspects: one is the role of education and training, and at the same time, the Party organization also participates in many major administrative decisions.

It is understood that in order to improve the overall level of its employees, Hansheng Company, on the one hand, recruits graduates from secondary vocational schools and universities to supplement the ranks of ordinary employees, and on the other hand, holds various training courses, including cooperating with colleges and universities to run business administration junior college classes. Through "should know and should be able to" education, inviting experts and sending employees for training, and establishing scholarships, the company improves the overall cultural level and professional skills of its employees.

In order to standardize corporate culture construction, in addition to establishing a scientific research commendation fund, Hansheng Company also established an employee activity fund to promote the upgrading of employee welfare and cultural construction. With the support of the company's institutionalization, in 2009, Hansheng Technology held a number of activities, including mountain bike cross-country races, collective weddings, and embroidery competitions, enriching the lives of its employees.

What makes Hansheng people proud is that the Hansheng Art Troupe has participated in a series of important performances, including the CCTV Spring Festival Gala, the All-Army Performance, visits to North Korea, the Zhuhai Golden Autumn Arts Festival, and the celebration of the 10th anniversary of Macao's return to China. They have been cordially received by Party and state leaders and have taken photos with them, winning high honors.

Closing remarks

"We must experience it patiently and carefully on the front line of the market with our feet and hearts." 2010 has already begun, and Shou Weichun is full of hope for the future. He said that while ensuring that the quality of mature products continues to lead the industry, scientific and technological personnel should implement each task according to the requirements of the company's "Three-Year Development Outline for Technological Innovation." Further exert and improve the company's role as the Guangdong Provincial Engineering Technology Research Center for Communication Coaxial Cables, and invest more energy in the development of new products to provide impetus for the company's continued development.

A journey of a thousand miles begins with a single step. Shou Weichun said, "What one learns from books is superficial; one must experience it to know it thoroughly!" Looking to the future, hard work is still the company's main theme. The bugle is sounding, the war drums are beating, there are no flowers or clear springs ahead, and all difficulties are waiting for us to overcome. We are not afraid of and will not refuse cruel struggles, from the foot of Nanshan Mountain to Qianshan, to Lanpu, and to today's beautiful Xinqing Science and Technology Park. Hansheng people have worked diligently and explored tirelessly along the way, resulting in year-on-year growth in business performance and a significant improvement in social image. We must cherish the success after hard work, and we must also strive for success after success.

Article by Li Haoyu

——Excerpt from People's Political Consultative Conference Daily, March 12, 2010